By Deception's founder (and former Pro Hockey Player turned Streetwear Icon) Matia Marcantuoni
You know him.
He enters the room.
Guys go quiet. Girls giggle.
So confident, so smooth, no matter what he does he can't go wrong.
People treat him with respect, and everybody is dying for his approval.
You're about to find out.
But I promise you this - he wasn't born that way.
He was made.
You probably know one or two people who just seem to have something "special" about them.
They are always the life of the party.
Well, what if I told you that you too can tap into the same kind of powers by using a simple "brain hack"?
It might sound hard to believe, but I'll prove it to you.
For example, imagine two people coming up to you asking for a favor.
One is an executive-looking-guy with a suit, while the other is a homeless bum dressed in a black trash bag.
Who'd you be more likely to help?
This experiment has been done and even if it's the same person wearing the different outfits, almost everybody helps the guy with the suit.
What I just described has a name and it's called the "Halo Effect".
You may already have heard of it.
It's a scientific finding and means that attractive people are perceived as smarter, funnier, and more likable, just because of their looks.
Basically - we humans are extremely superficial.
But here's where most guys go wrong.
The "Halo Effect" also works in reverse.
That's why most people didn't help the homeless-looking guy dressed in a black trashbag (even when it was the same person.)
And this is also why most guys fail to make the "Halo Effect" work in their favor.
Simply put, they buy things they THINK look good, instead of going with proven outfits that actually work.
In a sense, they sabotage themself and tap into a kind of "reverse" halo effect where people judge them negatively instead.
That's why I'm going to give you my 5 best tips, while also showing you a couple of proven streetwear combinations that will allow you to tap into the social powers of the "Halo Effect".
Now, I can't promise you'll be more popular or get more dates just because you "up" your style (even though it could potentially happen...)
But I can just about guarantee that you'll feel way more confident when your style is "on lock".
Because let's face it.
Most guys don't dress well, so when you do, you feel like you have an edge.
It's like being a 7 feet basketball player competing against a team of 6 feet players.
You have something they don't, so people look up to you and treat you with respect.
Anyway, enough rambling, let's dive right into it.
Here are my 5 best streetwear tips for 2021 and beyond.
Look, women have ten times better fashion sense than us guys, but that doesn't mean that you should ask your mom for tips on how to dress.
Women usually try to dress us in a way that looks "cute" or "trendy".
But as guys, we usually want to dress in a way that looks cool or powerful.
Instead, try to find guys that dress the way you want, and then model after them.
Fact: You don't want to be swimming in your pants, but at the same time, you don't want them to be too tight.
Your pants should fit like your hand in a glove.
The best way to accomplish this is to buy high-quality pants with good stretch.
And I don’t mean that you need to splash $1,400 on a pair of designer jeans.
But it’s better to have a quality wardrobe with a couple of nice sets, compared to a warehouse full of AliExpress clothes.
Not only do the clothes look better, feel better and last longer.
But I’ve found that you feel kind of phony walking around in cheap clothes.
That’s why I try to see clothes as an investment.
An investment in yourself and your style.
What do Drake, the Weekend, and Kanye West all have in common?
Except for topping the music charts, they all rock camo.
And for good reason.
A nice pair of camo pants mixed with a black tee can be a dangerous combination.
All successful people, no matter their walk of life, had to go through tons of failure to experience success.
And it’s the same thing with getting your style “on lock.”
You need to take some risks and losses in order to find out what looks good on you.
The best part is that you can take this risk in the comfort of your own home.
If something you bought didn’t look good, no worries, simply learn the lesson and try again.
But it’s this experimentation that’s going to give you your own signature style that no one else can match.
There you have it.
Five time-tested rules and proven outfits that will immediately take your style to the next level and help you tap into the "Halo Effect"
Now, if you liked any of the outfits you just saw, great news.
These are some of 2021's hottest drops, and after being sold out for some time, we have recently gotten new limited stock.
Our business model only really works out if you are 100% satisfied and come back for more, so rest be assured that your new pieces will be of the highest quality.
We offer same-day shipping and you can even order now and pay later with AfterPay.
On orders above $285, we even give you free shipping.
PLUS, right now we have a special campaign, so when you spend over $250, you get a free Deception Waterproof String Bag, valued at $40.
After you received your package, you have 10 days to try it out to make sure that it fits and you're 100% satisfied.
If you need to change size or if you feel that it just wasn't for you, simply let us know for a prompt and courteous new store credit.
Ð E C E P T I Ø N was found by former pro hockey player Matia Marcantuoni when he decided to pursue his real passion which was fashion.
After falling in love with the UK/European Streetwear brands but getting tired of paying ridiculous amounts for taxes and duties, he decided to start his own thing back in Toronto with a UK/European twist to it.
Luxury Streetwear made affordable.
Today, Ð E C E P T I Ø N can be seen worn by thousands of men around the world, including Austin Mcbroom from the ace family and Jake Paul and many other team 10 members.
“Amazing quality they look awesome deff going to order more” —Dean B. - Verified Buyer
"Love the way it fits" - Benjamin W. - Verified Buyer
"Won’t lie, I was pretty nervous about buying trousers from here. Glad I was wrong. Quality is way above expectations. Materials are stretchy and comfortable. - Brendan W. - Verified Buyer
"One of the most satisfying purchase I made this year. The first is terrific only suggestion is the bottom of the pant is a bit loose. Other than that, the size, fit and material feels perfect!" - Shuhao F. - Verified Buyer
"I absolutely love me purchase can’t wait to step out stylish." - Rodrick B. Verified Buyer